Founding member pricing
Programmes
Each programme is designed to meet you exactly where you are — and take you further than you thought possible. Select programmes offer a Premium upgrade with a bespoke meal plan, Phase Two progression planning, and in-person sessions with Zak. In-person training is available across Kent and London; all programmes are also available online, wherever you are in the world. Prices shown reflect founding member rates, available for a limited time.
Founding member pricing ends 31 January.
7-Day Ascendant Jumpstart
Your first step, no excuses needed. Seven days of guided workouts, simple nutrition fundamentals, and daily accountability check-ins — designed to build real momentum fast.
- Seven days of structured daily workouts
- Simple nutrition fundamentals and daily targets
- Daily accountability check-ins with Zak
- A clear plan for what comes next
We'll talk it through first, so you only start if it's right for you.
1:1 Online Coaching
The most personal way to train. A fully bespoke training and nutrition plan built around you — your goals, your physiology, your lifestyle. Weekly 1:1 coaching check-ins, direct messaging support, a full bespoke meal plan, and regular calls to work through your progress and next phase.
- Fully bespoke training and nutrition plan
- Weekly 1:1 coaching check-in calls
- Direct messaging support throughout
- Full bespoke meal plan included
- Regular plan adjustments as you progress
Messaging support is available Monday–Saturday 07:00–20:00 and Sunday 07:00–16:00 UK time. Messages outside those hours are answered when he next opens.
We'll talk it through first, so you only start if it's right for you.
12-Week Transformation
Twelve weeks of precision-engineered training and nutrition designed to help you achieve a significant physical transformation. Structured programming, weekly check-ins, and personal mentoring every step of the way. Individual results will vary.
- Full bespoke training programme
- Nutrition guidance and targets
- Weekly check-ins and progress tracking
- Direct messaging support
Mass & Strength
A dedicated muscle-building programme combining progressive overload, strategic nutrition, and structured bulk phases — engineered to pack on serious size and strength without compromise.
- Full bespoke training programme
- Nutrition guidance and targets
- Weekly check-ins and progress tracking
- Direct messaging support
Endurance & Sport Performance
Designed for athletes and endurance seekers who demand more from their body. Whether you're training for a marathon, improving your VO2 max, or elevating performance for a specific sport.
- Full bespoke training programme
- Nutrition guidance and targets
- Weekly check-ins and progress tracking
- Direct messaging support
Lean & Defined
Strip back the excess and reveal the athlete underneath. A precision fat-loss programme combining intelligent training, strategic nutrition, and metabolic conditioning. Includes 1 month of 1:1 coaching.
- Full bespoke training programme
- Nutrition guidance and targets
- Weekly check-ins and progress tracking
- Direct messaging support
Boxing & Combat Conditioning
Train like a fighter. This programme fuses boxing technique, high-intensity conditioning, and functional strength work to build a body that performs as well as it looks.
- Full bespoke training programme
- Nutrition guidance and targets
- Weekly check-ins and progress tracking
- Direct messaging support
Referrals
Bring a friend
When someone you refer signs up to any programme except the 7-Day Jumpstart, you get £50 off your next month.
One discount per referred client, applied to your next monthly payment. Not exchangeable for cash. The 7-Day Jumpstart does not qualify.
Cancellation right: If you are a consumer purchasing online, you have the right to cancel within 14 days of purchase and receive a full refund. To cancel, email zak@ascendantfitness.com with your name, programme, and a statement that you wish to cancel. Monthly coaching programmes have a minimum initial term of 3 months; 30 days' written notice is required to cancel after the minimum term. Full details in our Terms & Conditions. Ascendant Fitness is not VAT registered; prices shown are the total amount payable. Individual results will vary; no specific outcome is guaranteed.